STUDENTS
            
            
              ’
            
            
              DESIGN
            
            
              AWARDS
            
            
              THE WINNER OF THE FINAT CONGRESS
            
            
              LOGO COMPETITION 2013
            
            
              Many innovative and motivating designs
            
            
              were received from several educational
            
            
              establishments.  It is interesting to note
            
            
              the difference in approach between
            
            
              students from Southern and Northern
            
            
              Europe. The designs from Germany are
            
            
              functional and, in general, focus more on
            
            
              the use of angles and lines and words
            
            
              rather than tying in the design with a local
            
            
              iconic symbol or well known landmark.
            
            
              The winning design for the 2013 FINAT
            
            
              Congress logo was submitted by Lena Lidl
            
            
              a student from the Johannes-Gutenberg-
            
            
              Schule, Stuttgart. Lena will be presented
            
            
              with her award during the FINAT Awards
            
            
              evening 13th June at the Westin Grand
            
            
              Hotel, Munich. Sarah Peters and Adrian
            
            
              Fuhrmann, also from the Johannes-
            
            
              Gutenberg-Schule, respectively receive
            
            
              the second and third prize.
            
            
              The annual FINAT Congress logo competition is open to graphic design students from the host country
            
            
              each year and has been running for more than four years. The 2013 Congress is to be held in Munich
            
            
              therefore local colleges and schools with a design course were approached late in 2012. Around fifty
            
            
              designs were submitted for consideration.
            
            
              The design is very straightforward and
            
            
              simplistic with a large bold type face which
            
            
              tells the viewer immediately the theme of
            
            
              the Congress. The use of the graduated
            
            
              cones in solid colours has two functions:
            
            
              leading the eye directly to the Congress
            
            
              theme and perhaps more importantly
            
            
              guiding us into the future with ever
            
            
              expanding opportunities. The use of the
            
            
              FINAT house colours also identifies the
            
            
              logo with the FINAT organisation.
            
            
              
                1
              
            
            
              
                st
              
            
            
              
                prize winner Lena Lidl
              
            
            
              
                2
              
            
            
              
                nd
              
            
            
              
                prize winner Sarah Peters
              
            
            
              
                3
              
            
            
              
                rd
              
            
            
              
                prize winner Adrian Fuhrmann
              
            
            
              
                The award winning logo
              
            
            
              An important requirement is that the
            
            
              winning logo should be capable of
            
            
              reproduction on a variety of media, tee
            
            
              shirts, administration headed note
            
            
              papers, flags etc. This design can easily
            
            
              be used with any of the main printing
            
            
              technologies used in the label industry.
            
            
              FINAT is looking forward to using the
            
            
              symbol on all promotional media before
            
            
              and during the Congress.
            
            
              77
            
            
              FINAT YEARBOOK
            
            
              
                2013
              
            
            
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